1/18 Raw Ratings & DVR’ing – no DVR recovery pre-Rumble

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PWTorch editor Wade Keller presents a special Thursday Flagship edition of the Wade Keller Pro Wrestling Podcast featuring a WrestleMania 36 Preview with ex-WWE Creative Team member and professional stand-up comedian Matt McCarthy.

(Search “wade keller” to subscribe in podcast app or CLICK HERE to subscribe in Apple Podcasts.)


The live portion of Monday’s Raw rebounded from last week’s show against the college football National Title game, but there was a concerning third hour drop-off during the show. Also, there was not much DVR recovery – the total audience was nearly the same as last week against the football game.

WWE Raw TV Ratings Tracking

– January 18: Raw scored a 2.45 rating, up from a 2.36 rating last week against the football game. This was slightly down from a 2.49 rating to kick off 2016.

– Live Raw: Raw averaged 3.496 million viewers, up five percent from last week. This was mainly due to the first hour, which drew a relatively solid audience. But, the third hour fell sharply.

– DVR addition: Raw averaged 376,000 DVR viewers over the course of three hours. This compares to 481,000 last week when WWE got a DVR boost after people watched the football game.

– Total Audience: Raw averaged 3.872 million viewers, up slightly from a total audience of 3.804 million viewers last week.

– In the hourlies, the third hour really suffered this week. Even males 18-49, which typically draws its most viewers in the third hour, dropped off significantly.

First Hour Break Down

3.775 million live viewers, the most first hour viewers since the night after TLC in December
375,000 DVR viewers added
4.150 million total viewers
Key Stat: Every demographic – both live and DVR – scored its highest rating in this hour

Second Hour Break Down

3.591 million live viewers (decline)
362,000 DVR viewers added (slight decline)
3.953 million total viewers
Key Stat: Every demographic – both live and DVR – was in the middle of the ratings

Third Hour Break Down

3.123 million live viewers (sharp decline)
390,000 DVR viewers added to offset some of the sharp decline
3.513 million total viewers (down 11 percent from the second hour)
Kay Stat: Every demographic – both live and DVR – scored its lowest rating in this hour

Caldwell’s Analysis: It appears a good chunk of viewers were unwilling to sit through a very long, drawn-out three-hour Raw to see Brock Lesnar in the final segment of the show in the Highlight Reel.