Gorbachev face of Louis Vuitton

Louis Vuitton has unveiled an unlikely new face of its advertisements: former Soviet leader Mikhail Gorbachev. In the ad, which will be published in September issues of glossy magazines, Gorbachev is photographed by Annie Leibovitz sitting in the back of a car, looking out the window.

The campaign’s subject is travel, to coincide with the house’s 150 year heritage of the ‘art du voyage’.

Other celebrities featured in the campaign include French actress Catherine Deneuve, who is photographed sitting on a Vuitton suitcase in a foggy railway station, and husband and wife tennis stars Andrew Agassi and Steffi Graf, who are shown snuggling on a hotel bed.

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