Following Pure Accessories’s last seasons expension to accommodate more footwear brands, tradefair Pure London has established itself as a ‘must visit’ show for footwear buyers and retailers. For AW09, US label Jalda will make its first-time appearance at the show. Loved by celebrities including Paris Hilton, Nicolette Sheridan and Cynthia Nixon the range consist of clutch bags in ostrich skin, eel skin and embossed and patent leather.
Julie Destobbeleire, International Sales Manager of Jalda comments: “Pure London has a reputation for being an exciting international trade show with visitors and exhibitors coming from all around the world. We decided to exhibit as we feel that it will help us grow the Jalda brand in the UK. Pure London is renowned for attracting worldwide major department store buyers so we are hoping to meet them there.”
Also added to the line up is Italian brand L’aura which will be bringing a handmade collection of bags. Their new collections, feature regular favourites such as Olga Berg, French Sole, Birkenstock, OSPREY, Anna Lou of London, Poetic Licence as well as Dents fine quality hats, bags and scarves, promises to offer a unique accessories portfolio.
Infamous designer Patrick Cox will launch in February at Pure with a collection consisting of on-trend, high fashion handbags. Further more, one of America’s most successful designers and frequent exhibitor at Pure London, Steve Madden will showcase its must have styles.
Italian footwear brand Ash will return to Pure London after a missed season. Popular Brazilian brand Melissa, quirky label Fly London and eccentric designs from Audley will offer the wardrobe essentials for AW09.
Image: Pure London